iNSPIRETEK
sports tech · head of growth
I was a founding team member at a B2B SaaS startup out of Australia, a product for athlete mental health and performance, sold to coaches, clubs, and sporting organisations across the country.
I ran the full funnel across both our B2B and retail audiences. Content, brand, and positioning through to outbound sales.
I built a network of 50+ Australian Olympic and professional athletes as brand ambassadors on zero budget, driving 2,000+ active users into our beta.